Ashley Ureno

Hi there! I’m Ashley, a hairstylist who loves to create beautiful hair and a sense of community. With Beauty Craft Company, I want to ensure you always feel welcome, relaxed, and cared for. I am coming up on the end of my second decade behind the chair and getting to do what I love every day is bittersweet. I can’t believe I’m nearing 20 years in, it feels like it’s been a blink of an eye… but the value that comes with that time and experience is what makes me a well rounded stylist. I’ve spent years as a color educator and master colorist with Goldwell hair color, diving as deep as possible to help other stylists. I’ve had my hands in just about every type and texture of hair possible. I’ve been able to join clients who become friends on life journeys, highs and lows, sickness and regaining health and hair, children, weddings, and everything in between. I have a wonderful community of clients that I get to fill my time and heart with. And the best part is that I get to make them feel confident and beautiful! I’ve done so many different types for extensions and I am now solely providing Invisible Bead Extensions behind the chair. Healthy hair is always the first priority for me. I have your back… err hair! 

Invisible Bead Extensions

I proudly offer Invisible Bead Extensions®️ as my exclusive and luxurious extension service. As an Elite Artist with IBE I’m extensively trained in all of their continued education and fully invested in not only my education as an extensionist… but as your stylist with the utmost concern and care for your hair. 

This method is the very best on the market in my professional opinion. Our technique gives you instant flexibility, comfort and best of all invisibility! 

I require an in person consultation with all interested parties so that I can give you one on one attention to learn about your goals and desires for your hair journey. Whether you’re suffering with hair loss, damage, or hair that simply feels like it won’t grow… IBE IS FOR EVERYONE. During the consultation we will chat about what to expect from the install, the at home care and the product I’ll suggest to ensure the best health of your investment as well as the initial investment and the cost associated going forward. Consultations are $50 and if you choose to move forward, this fee will roll over towards your service. 

Maintenance for Invisible bead extensions involve a complete removal and reinstallation each service. These happen between 6-8 weeks on average dependent upon your hair growth. Doing so allows for me to assess the health of your scalp, hair and also leaves room for any changes of position necessary for you to get the most out of your extensions. 

IBE can bring your hair dreams to life: regret that hair cut? Extensions. Wish your hair was fuller? Extensions. Hair loss have you down? Extensions. Just want some thick princess hair? Extensions. 

And I’m your girl!


Service Prices

Women’s cut – $85

Base Retouch & Cut – $185

Glaze Only – $50+

Highlight – (includes glaze & blow dry)

Face frame – $150+

Mini – $180+

Partial – $225+

Full – $295+

Balayage – (includes glaze & blow-dry)

Face frame – $170+

Partial – $265+

Full – $335+

Invisible Bead Extensions –

Consultation – $50

One row reinstall – $225

Two row reinstall – $450

Three row reinstall – $675